BDaaS - The journey inside of the organisation to elicit external development and growth
PRODUCT-MARKET-FIT:
The foundation of the organic growth for the business is a value proposition that addresses the demand across the marketplace.
SALES:
Products and services if required should reach out to the customer through the proper channels (direct, indirect: partnerships, alliances, economic clusters), with the suitable approach, frequency, and relevancy.
CUSTOMER-SUCCES and RETENTION:
products and services should spread the value smoothly and in alignment with the customer journey specifics.
EXECUTION:
the current business development power in the marketplace can be characterized by a scarcity of human skills, industry insight, and agility of the organisational needs + budgets spiced with the strategies of continuous improvement and change.